Australian healthcare analytics

Actionable insights from complex healthcare data.

We turn life-sciences data into patient-centred growth and commercial outcomes. Strategic consulting, powered by proprietary datasets that give a unique view of the Australian healthcare market.

Services

Six ways we answer commercial questions.

Hospital segmentation

Pinpoint high-volume hospitals for specific indications, so field and medical teams prioritise by patient flow rather than by habit.

Patient finder

Map disease prevalence by geography from integrated public and private datasets, and locate the clusters that matter for access and support.

Data integration to actionable insight

Join sales, CRM, omnichannel and other data assets you already own into one view that provides actionable insights.

Launch planning and market assessment

Rapid, evidence-based sizing of a new therapeutic area in Australia, and a launch plan built on how the market is actually structured.

Advanced analytics and data mining

Understand what drives brand growth: channel performance, prescriber depth versus breadth, and territory-specific gaps.

HCP insights and segmentation

Understand which HCPs are most likely to be interested in your brand, so field and medical teams reach them sooner and patients start the right therapy faster.

Patient support and adherence programs

Design and run Patient Support Programs with real-time impact metrics, so the program earns its place in the budget every year.

Proprietary data

Differentiated insight, not another dashboard.

  • Deep understanding of patient, prescriber and account segments.
  • Granular hospital segmentation by therapeutic area, indication and geography.
  • Private versus public hospital patient episodes, compared side by side.
  • Longitudinal patient data for insight-specific views.
Australian expertise

Three decades in the market we analyse.

  • Directors with combined experience across primary care, specialty and rare disease, including CAR-T and gene therapies.
  • Solutions built around your business question, not around a product.
  • A track record of building and scaling commercial and real-world-evidence functions.
Insights

Latest analysis.

All insights

Palliative Care Services in Australia

As our Australian community ages, the growing need for compassionate palliative care becomes ever more apparent. It’s a conversation about ensuring…

Who we are

Two founders. One point of contact.

Portrait of Dev Madeka

Dev Madeka, MBA

Director

Over 20 years of multidisciplinary experience across innovative pharmaceuticals, generic and OTC medicines in Australia, India and South-East Asia.

Portrait of Prabhjot Juneja

Prabhjot Juneja, PhD

Director

Over 17 years in healthcare spanning hospitals, consulting and innovative pharmaceuticals across Australia and the United Kingdom.

More about us

Have a question the data should answer?

Flexible project delivery, or expert resource augmentation inside your team.